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Recruitment through Social Media
Author: Minakshi Zala
How people used to find a job and how the job used to find the people is now a day changed. Finding a right candidate from the multiple applications is like finding a new house in the city. In both the cases, one gets confused in the prioritisation or for the selection process. In such cases, the online tools or the applications are invaluable and easily approachable. People start meeting and linking each other through the social media platform. There are thousands of people active on the website like LinkedIn, Facebook, Twitter, Viadeo, XING, Google+ and BranchOut. You can use all these websites as an excellent advertising tool. The social recruitment refers to, when a recruiter engages with users via social media platform for recruitment purpose. It is advisable to connect with your professional connection on LinkedIn, so as to find a better job. LinkedIn is the most and preferred social media channel of most of the companies for sourcing senior level candidates; wherein Facebook, Twitter, and other sites are best for entry level candidates.
Social media recruitment is classified into two categories; the first involves recruitment through internet sourcing by means of social media, online communities and blogs. Here recruiters directly communicate with the candidates.
The second category involves distribution of jobs on social media platforms where job seekers and recruiters share job openings. A fundamental of advertising on social networking sites is to attract the users and obtain the best results from social recruiting. Presenting the job opening in a creative way helps the recruiter or an organization to build brand awareness. A well designed and attractive job posting captures the attention and interest of a candidate. An employer can also share the video links on the social platforms highlighting the company brands, products, and how employees enjoy working there.
Nowadays social media recruitment is on the boost, and it has taken the recruitment arena by storm. Social media acts as an effective recruitment tool for sourcing a candidate with specific skills, qualifications, and other parameters. Social recruiting is a fascinating place for employers to find the hidden talent that they may not find otherwise. Moreover, the savvy job seekers can also take an advantage of social media to improve their odds of finding a job. If social media gets developed and implemented properly by every organization, then social recruitment can deliver high end success. Thus, social recruiting involves hard work, but once established, implemented and developed it yields unparalleled success in the recruitment process outsourcing.
About the Author: Minakshi Zala
Minakshi Zala works as a CV Writer for CV 24-7 apart from providing professional CV writing services, we are one of the leading Recruitment Process Outsourcing company into resume sourcing, resume searching, database cleansing, and database management.